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Why the Roots of the TRP ‘Scam’ Go Deeper & Wider Than We Know

Mumbai Police, on 8 October, named Republic TV as an accused in rigging the TRP meters and bribing households.

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In the context of television in India, three letters – TRP – have gained a rather dubious reputation over the years. Television Rating Points or TRP was often synonymous with a compromise in the quality of television content.

However, since Mumbai Police’s press conference, which named Republic TV as having tampered with TRP measurement system, the news has touched a raw nerve among the news channels.

As the nation wanted to know what exactly the whole controversy was, primetime debates across channels had a variety of answers – a “scam”, “scandal”, “dhokha”, “cheating”, “saazish”, “fraud”,  “racket”, “chori” and “vishwasghaat”.
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However, while Republic TV’s CFO S Sundaram skipped a summon by the police on Saturday, citing a pending petition before the Supreme Court, news channels have framed this as an issue of one bad apple ruining the basket.

Media veterans explain why it is a much deeper issue pertaining to the entire news industry with political, social and economic implications.

(At The Quint, we question everything. Play an active role in shaping our journalism by becoming a member today.)

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